The Ministry of Tourism and Ministry of Culture, Government of India, in collaboration with the Government of Andhra Pradesh and Sangeet Natak Akademi, is orchestrating a celebration of classical music in Vijayawada.
The event, named Krishnaveni Sangeetha Neerajanam, will take place from December 10 to 12, 2023, on the banks of the River Krishna. This much awaited event will bring together renowned artists and witness active participation from students representing music colleges of Andhra Pradesh and nearby states. The festival shall also feature exhibitions of regional cuisine, local handicrafts and handlooms. The festival also aims to promote the hidden gems of the region including spiritual, heritage and eco-destinations.
The event aligns with a broader mission to promote and preserve the cultural heritage of India. Focused on reviving the traditions of Harikatha and Namasankeerthana, the musical gala seeks to create an immersive experience for attendees.
The Punjab government has also orchestrated heritage fairs and festivals, earmarking a budget of INR 15 crore for this purpose. The state is also planning to revamp the eco-tourism and Culture Policy alongside other key initiatives soon. There’s also a strong focus on enhancing Adventure and Water Tourism, capitalising on the growing interest in water sports.
As a prelude to the main event, a series of concerts have been arranged at six distinctive venues on November 27, 2023. These performances will take place in Bobilli, Rajahmundry, Lepakshi, Movva, Nellore, and Kurnool, each featuring eminent musicians. As the nation anticipates this cultural extravaganza, the Krishnaveni Sangeetha Neerajanam festival promises to be a harmonious convergence of tradition, talent, and the timeless allure of classical music, inviting visitors from all across the country.
