When you see a bag of carrots at the grocery store, does your mind go to potatoes and parsnips or buffalo wings and celery?
It depends, of course, on whether you’re making a hearty winter stew or getting ready to watch the Super Bowl.
Most scientists agree that categorizing an object — like thinking of a carrot as either a root vegetable or a party snack — is the job of the prefrontal cortex, the brain region responsible for reasoning and other high-level functions that make us smart and social. In that account, the eyes and visual regions of the brain are kind of like a security camera collecting data and processing it in a standardized way before passing it off for analysis.
However, a new study led by biomedical engineer and neuroscientist Nuttida Rungratsameetaweemana, an assistant professor at Columbia Engineering, shows that the brain’s visual regions play an active role in making sense of information. Crucially, the way it interprets the information depends on what the rest of the brain is working on.
If it’s Super Bowl Sunday, the visual system sees those carrots on a veggie tray before the prefrontal cortex knows they exist.
Published April 11 in Nature Communications, the study provides some of the clearest evidence yet that early sensory systems play a role in decision-making — and that they adapt in real-time. It also points to new approaches for designing AI systems that can adapt to new or unexpected situations.
Banyan Tree Phuket has unveiled a new chapter of intimate, all-inclusive luxury with the launch…
One of the best boxing matches that could be made in the sport goes down…
General Motors CEO Mary Barra said she is currently driving a GMC Hummer EV SUV.…
In a dry riverbed deep within a forest near the Amazon in Brazil, paleontologists uncovered…
Holland America Line unveils 2028 Grand Voyages Holland America Line has announced the itineraries for…
Despite having long been regarded as one of the most talented fighters in boxing, David…