Hong Kong Stadium Prepares for Final Sevens; International Fans Buy Over 40% of Tickets

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(02/04/24)
 Befitting of its 30th and final anniversary at Hong Kong
Stadium, this weekend’s Hong Kong Sevens will be the first
sellout since the pandemic.

More than 39,500 of the 40,000
available tickets have been sold, with all remaining tickets
expected to be snapped up by fans within hours, as the
tournament and city return to their tourist-pleasing best.

Fiji fans and others at the HK7s in 2019. Picture by Steven Howard of TravelNewsAsia.com

This year’s event has seen renewed interest
amongst international visitors, with overseas ticket sales
returning to over 40% of the total this year – compared to just
23% in 2023 and 3% in 2022 – supported by strong
uptake from the UK, Australia and Fiji.

“Hong Kong China Rugby is delighted to once again
welcome thousands of local fans and visitors from across the
region and the rugby world back to the city for the Cathay/HSBC
Hong Kong Sevens 2024,” said Chris Brooke, Chairman of Hong
Kong China Rugby (HKCR). “This is a very special year for the
tournament as we mark three decades inside the Hong Kong Stadium,
and we are overwhelmed at the response of the fans to this
milestone year and hopeful of recording our first full house since
the pandemic. With the rugby as riveting as ever, Hong Kong is set
to once again thrill the 120,000 visitors over the coming three
days with another weekend of world-class rugby revelry.”

This year’s entertainment and music line-up
includes reggae legends The Wailers, Journey’s Arnel Pineda, DJ
James Haskell – the former England international and British &
Irish Lions star – Hong Kong singing sensation Celine Tam and
emerging all-female Cantopop group, Lolly Talk.

It has also
been confirmed that Taiwanese cheerleading squad, the Rakuten
Girls, will also send a team of eight to make a highly anticipated
tournament debut.

This year will be the last time Hong Kong Stadium
hosts the sevens before it moves to the new, harbourside stadium
on the site of the city’s former Kai Tak airport.

The Cathay/HSBC Hong Kong Sevens is a “M” Mark
event that helps enhance the image of Hong Kong as Asia’s sports
event capital.

Rugby pictures:
Pictures from 2019 Cathay Pacific / HSBC Hong
Kong Sevens,

Pictures from 2018 Cathay Pacific / HSBC Hong Kong Sevens,

Pictures from 2017 Cathay Pacific / HSBC Hong Kong Sevens,

Pictures from 2016 Cathay Pacific / HSBC Hong
Kong Sevens,

Pictures of Cathay Pacific / HSBC Hong Kong Sevens 2015,

Pictures of the Asia Rugby Sevens Olympic Games Qualifier in Hong
Kong,

Pictures of Singha Thailand Sevens 2015,

Pictures from the 2013 British & Irish Lions Tour in Hong Kong,

Pictures of Hong Kong Sevens 2014,

Pictures of Hong Kong Sevens 2013,
Pictures
of Chartis Cup 2012 and
Pictures of
Cathay Pacific / HSBC Hong Kong Sevens 2012.

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