Meet RAD: The Rivian Adventure Department
RAD stands for Rivian Adventure Department. The team is comprised of Rivian designers, engineers, and adventure enthusiasts. RAD is a skunkworks division tasked with pushing the limits of what Rivian…
‘Ford Racing Can’t Be A Marketing Department:’ Ford’s CEO On The Business Of Performance
Ford had a big week at the Detroit Auto Show, unveiling a new high-performance Mustang and Bronco, and previewing the season ahead for several racing-related initiatives. Ford’s once-disparate motorsports operations…
Ineos launches Arcane Works personalization department
Ineos will offer customization of its Grenadier SUVs A new division called Arcane Works will handle the hand-built personalizations Arcane Works could morph into an in-house modification and tuning division…