Tomorrow is Halloween, and while the holidays are likely already on your mind, Black Friday and Cyber Monday 2023 might still seem far away. Contrary to the date on the calendar, many brands are already rolling out dates for their upcoming Black Friday sales.
Black Friday is the biggest shopping event of the year, and a perfect opportunity to score deep discounts on holiday gifts, home upgrades, tech, and more. If you’re looking to do some holiday shopping, numerous retailers have early Black Friday sales going on right now featuring substantial markdowns. Black Friday can get a little hectic but, thanks to the popularity of online shopping, there’s no need to stay up all night on Thanksgiving or wait in long lines the morning of Friday, November 24 to take advantage of great deals.
Beloved department stores Macy’s and Nordstrom are tried and true destinations for fashion and beauty sales, while Amazon and Samsung are our go-to’s for all things tech. If you’re looking to update your home ahead of the holidays, Wayfair, Walmart, and Target are offering discounts on Apple products, furniture, cookware, and decor.
With so many sales coming up, make a plan to treat yourself and save on gifts for all of your loved ones before to cut down on the stress Cyber Week can bring. Below, we’ve gathered everything you need to know in order to score the best Black Friday deals of the season.
When Is Black Friday 2023?
Black Friday will take place on November 24, 2023 — the Friday right after Thanksgiving. Many sales start ahead of Turkey Day, so be sure to check back as sale start dates become known. You might also be wondering: When is Cyber Monday? The second most important date of Cyber Week will take place on November 27, 2023.
What Deals Are Expected for Black Friday 2023?
Last year, we saw amazing Amazon Black Friday deals, Black Friday and holiday deals during Walmart’s Deals for Days event, and Black Friday discounts at Our Place, Cozy Earth, Parachute, Beyond Yoga and so many more retailers. While the dates have not yet been released, we should expect to see these sales pop up around mid- to late November 2023.
The Best Early Black Friday Sales Happening Now
There are already several early Black Friday deals going on right now from some of our favorite brands, offering an excellent opportunity to get ahead on holiday gift shopping.
Amazon
While Amazon’s Black Friday sale dates have not yet been released, prepare for the holidays with the retailer’s early Black Friday deals, featuring top brands and this season’s must-have products. These Amazon deals span fashion, tech, kitchen, home and more categories so you can get all of your gift shopping done early.
JW PEI Gabbi Bag
Loved for its distinct minimalist ’90s vibe, the croissant-shaped bag was trending on social media for being seen on Gigi Hadid, Hailey Bieber, Emily Ratajkowski, Irina Shayk and Megan Fox.
Best Buy
Best Buy’s Early Access Black Friday sale is happening right now. Save on laptops, headphones, TVs and more ahead of the biggest shopping season of the year.
LG 48″ Class A2 Series OLED 4K Smart TV
Experience a lifelike picture with more depth and rich colors thanks to LG’s advanced α7 Gen5 AI Processor 4K that adjusts picture and sound qualities to give you a fabulous experience no matter what you’re watching. It also features built-in support for Google Assistant, Amazon Alexa, Apple AirPlay, HomeKit and more.
Brooklinen
Give your bedroom a refresh with 25% off all of Brooklinen’s sheets, comforters, duvets, and more bedding during their Friends and Family sale, happening now.
Samsung
Shop Samsung Week — featuring the tech brand’s early Black Friday deals on their impressive lineup of phones, TVs, appliances, tablets, and Galaxy Watches — is still going strong.
Samsung Galaxy Z Fold 5
Unfold the massive 7.6” screen on the Galaxy Z Fold5 and lose yourself in your favorite content, no matter where you are. Precision meets portability with the S Pen that lets you write directly on the phone’s screen. Get up to $1,000 instant trade-in credit or a minimum $300 instant trade-in credit.
Samsung Galaxy Buds2
With Active Noise Cancellation and Ambient Sound, enjoy peace and quiet while you work from home or take calls without missing what’s happening around you.
Solo Stove
Right now, Solo Stove’s best smokeless fire pits and bundles with accessories are on sale for up to $150 off. With the early Solo Stove Black Friday deals, the more you shop, the more you save. Get $25 off $175 with code SAVE25, $50 off $350 with code SAVE50, $100 off $550 with code SAVE100 and $150 off $750 with code SAVE150.
Solo Stove Yukon Fire Pit
Every dad with a backyard could use a giant fire pit, and the Yukon burns wood so efficiently that only ultra-fine ash will remain (meaning cleanup is a breeze). In other words, this will be the perfect gift for Father’s Day.
Solo Stove Mesa
With Solo Stove’s new Mesa fire pit, anyone can easily enjoy a smokeless fire right on their table. Available in 6 colors, the fire pit is just under 7″ tall and just over 5″ wide.
Ranger Backyard Bundle 2.0
Meet the most portable fire pit. This bundle comes with a shield to keep pops and embers from escaping, a lid for to place over a cooled fire to keep ash contained, and a stand to protect the surfaces you love no matter where you take your flames.
Wayfair
You can start shopping Wayfair’s Black Friday Early Access sales event for 70% off seasonal decorations, furniture, and home appliances and more. Some pieces have even deeper discounts right now, so get your home ready for the holidays by taking advantage of these Wayfair steals. Start shopping these incredible deals here.
Walmart
In 2022, Walmart launched deals every Monday in November for their Black Friday Deals for Days event. While this year’s dates have yet to be announced, the retailer has already dropped early holiday discounts on some of this year’s most coveted gifts in tech, homewares, beauty and way more categories.
La Mer Crème de la Mer
Opulent and nourishing, La Mer’s Moisturizing Cream is the best face moisturizer for deep hydration. Its rich creamy formula provides soothing moisture, healing your skin and banishing dryness.
Apple Watch Series 8, 45mm (GPS)
With advanced health sensors and apps, you can take an ECG, measure heart rate and blood oxygen,and track temperature changes for advanced insights into your menstrual cycle. And with Crash Detection, sleep stages tracking, and advanced workout metrics, it helps you stay active, healthy, safe, and connected.
The Best Early Black Friday Beauty Deals
For beauty lovers, Black Friday means major markdowns on luxury skin care and makeup, beauty Advent calendars and iconic perfumes. Cyber Week sales won’t officially kick off until November, but we’re already eyeing remarkable discounts from editor-loved brands to start saving now.
Amazon Holiday Beauty Haul
Through Sunday, November 5, Amazon’s Holiday Beauty Haul sale is offering over 1,000 beauty deals, including Allure’s Best of Beauty winners, gifts for the holiday season, and plenty of self-care products to prepare for colder months ahead.
Credo Beauty
Get 20% off all of everything on site now through October 23 for Friends of Credo Sale and save big on all your favorite clean beauty brands from Tower 28, ILIA, Tata Harper and more.
T3Micro
Now through October 29, T3Micro is taking 20% off sitewide for amazing savings during their Friends & Family sale.
Spongelle
Care for your skin with Spongelle’s rich moisturizers, gentle cleansers and body wash-infused buffers — now all 25% off exclusively for our readers with code ETONLINE.
Sephora
If you’re a Beauty Insider, you won’t want to miss out on Sephora’s beauty gift sets. Between a clean beauty favorites kit with five full-size products from Kosas, MERIT and more to a holiday lip sampler with Charlotte Tilbury and Pat McGrath, these value sets practically pay for themselves. Rare Beauty, Tatcha, Olaplex and more trusted beauty brands are also available, but these sets are selling fast.
The Best Early Black Friday Mattress Sales
Black Friday is one of the best times of the year to buy a new mattress. If you’d like to make sure you have a nice bed upgrade before the tryptophan works its magic, check out the best early Black Friday mattress deals happening now.
Nectar
This fall, the Nectar mattress sale is taking 33% off everything. Save big on a premium memory foam mattress starting at $359 that feels like sleeping on a cloud.
Nectar Memory Foam Mattress
Nectar’s memory foam mattress features a quilted cooling cover, gel-infused memory foam, and Dynamic Response Split Layer to provide breathable support, plus crucial rebound and bounce. Snag this Labor Day mattress deal before time runs out.
Mattress Firm
Mattress Firm’s Black Friday Sale is here. Get a king bed for a queen price and save up to $700. Plus, you’ll also receive a free adjustable base with select mattresses.
DreamCloud
DreamCloud’s Bigger Than Black Friday Flash Sale is taking 50% off sitewide with prices starting from $369. Climb into supreme comfort with DreamCloud’s luxury memory foam mattresses at a fraction of the cost.
DreamCloud Hybrid Mattress
Get 50% off supreme comfort with this luxe mattress that features a breathable cashmere top quilted with foam, pressure-relieving gel memory foam, and innerspring coils. The gel memory foam is contouring and pressure-relieving while the individually wrapped coils provide extra edge support.
Leesa
Save up to $700 on Leesa mattresses like the Original, Hybrid, and Legend until October 31. You’ll also get two free pillows worth $120 with your purchase of an adult-size mattress.
Casper Mattress
Shop the Casper sale and take $300 off any size of the Original Mattress. Now’s your chance to save on Casper’s best-selling mattress, with balanced support and cooling.
Nolah
Relax and save with 35% off Nolah’s award-winning mattresses during the brand’s Anniversary Sale. From hybrid mattresses to all-foam and natural latex mattresses, you don’t want to sleep on these deals.
Purple
You can take up to $400 off a Purple and Purple Plus mattress right now. If you need some new pillows, a sheet set, or a mattress protector, you can also grab a bedding bundle at a 25% discount.
Cocoon by Sealy
Save 35% on all mattresses from Cocoon by Sealy and snag a free $199 gift of pillows and sheets with your purchase.
Tempur-Pedic
Until October 30, you can save 30% on the TEMPUR-Cloud Mattress or get $300 in free accessories with Adapt & Breeze mattress purchases using the code 300FREE.
Avocado
During Avocado’s Holiday Sale, you can save up to $940 on best-selling certified organic mattresses. Use code HOLIDAY to take 10% off your mattress purchase.
Brooklyn Bedding
Brooklyn Bedding is having a Fall Sale until November 2. The code FALL25 takes 25% off sitewide to save on mattresses, pillows, sheets, adjustable bases and more.
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